The Legal Marketing Journal

Creating a 6-month SEO content strategy for your law firm takes careful planning, consistent execution, and ongoing optimization. By following these steps, you’ll enhance your online presence, attract more qualified leads, and ultimately grow your practice.

In this blog post, we'll explore the differences between traditional PPC advertising and local service ads to help you determine which one is best suited for your law firm.

As we enter 2024, the legal industry is experiencing transformative shifts in marketing strategies and approaches. This blog post explores key legal marketing trends that are set to shape the industry this year.

Do you want your clients to be more engaged with your email newsletters? NOMOS Marketing can help.

Local Service Ads have revolutionized the way lawyers can market their services online. By taking advantage of this powerful advertising platform, legal professionals can increase their online visibility, build trust, and connect with potential clients in their local area.

By crafting a clear marketing message, writing a compelling call to action, capturing emails effectively, developing a conversion-focused website, building a robust lead list, and converting leads to clients through timely and attentive follow-up, you'll create a seamless and effective journey for potential clients.

Before you can create an effective marketing strategy, you need to identify your target audience.

In this blog post, we'll explore the key aspects of an intake system, including where leads come from and the essential steps in managing and communicating with them.

COVID-19 (Coronavirus) is forcing lawyers all over the country to reimagine their law firm’s future. In that spirit, we want to share a marketing worksheet designed to help lawyers create a clear vision for their law firm’s future.

Google Business Profile listings now allow video reviews!

What would it mean for your law firm if every time someone in your market thought of legal services, they thought of you?

Call tracking is one of the best ways to see where calls are originating from and calculating ROI. Law firms can use call tracking data to determine the success of marketing optimize future initiatives according to what is making the phone ring.

The power of a referral has remained strong, but your online presence is becoming increasingly important when it comes to converting those referrals into clients.

We want to share a few free tools that we use for legal SEO and show you how to use them to test your own law firm website. The results may surprise you.

In this blog post, we'll compare Webflow and WordPress specifically for search engine optimization (SEO), so you can make an informed decision for your website.

Ever wonder what makes a great lawyer? Is it superlatives? Pedigree? Or something else? I wanted to share a few thoughts on why the attributes that make great lawyers are also those that make great legal marketing.

As the coronavirus continues to spread, we believe that it is important to share what NOMOS Marketing is doing to continue to serve our clients as well as extend our help to anyone in the legal community who may need assistance during this time.

A new guide reveals why online reviews are important and how law firms can harness online reviews to get new business.

Now more than ever, people are searching for authentic online relationships. They are at home, isolated from friends and family, looking for community. For lawyers, the time for developing these online relationships has never been better.

In this blog post, learn more about mastering the art of creating effective calls to action.